En 2011, Antoine Hubert created a new sector to help feed the nine billion people who will inhabit the planet in 2050: insect farming. Ten years later, Ÿnsect, the leading producer of mealworms, presents both an ecologically sustainable and economically profitable balance sheet. Driven by strong ecological and social convictions, without naive idealism nor taboos, Antoine Hubert proposes a business model that reconciles economics and the preservation of the planet by putting technology at the service of nature. Yes, it is possible to reconcile respect for the environment and agrotechnology. Ÿnsect is proof of this.