Companies face increasingly turbulent times. To what extent are the traditional strategy models still relevant to deal with this new environment? This new book presents how to analyze turbulent environments, how to build new strategies, and how to implement them. Through many case studies managers of large and smaller companies can learn how to successfully react to fundamental change. It covers these topics: 1. What is turbulence: disruption vs. disturbance. 2. Corporate foresight/sensing turbulence (incl. scenario analysis) 3. Choosing the right turbulence strategy 4. Implementing turbulence strategies.
In Why Now? Michael Humblet teaches you how to create the right pitch to maximize your impact and speed up the conversion of prospects into customers. Learn how to tailor sales and closing techniques to the needs of your prospects to formulate the ultimate sales pitch. Humblet's phone rings: 'Michael, people are interested in our product, and we write scores of offers but take-up is poor. What are we doing wrong?' Humblet's reply is invariably: 'Why should a customer buy from you today? Why now?' Sales pitches will fail if this fundamental issue is not addressed, a problem Humblet encounters in 90% of his client companies. They know how to identify prospects, but they do not have a compeling story, tailored to individual prospects. Humblet's clients want to know how to speed up the sales process and close more deals. Humblet tells you how in Why Now? Having optimised more than 500 sales pitches, in Why Now? Humblet shares the five elements needed to turn prospects into customers. With case studies and before and after examples, Why Now? gives you a blueprint for how to best describe your offer in a sales pitch, website, brochure or sales offer and gives you proven tools to close deals. You will learn how to create the ultimate sales flow. It's closing time!
Janice has been through rough times in her life. She got caught in the lifestyle which every young girl or woman can relate to. Experience is the best teacher. Being involved in Molestation, Abuse, Cheating, and the hustle, she found herself in a ruff situation over and over again, and this time she did not know how to get out it. Having a child at a very young age with a guy she only knew for a couple of months have turned her life around, but with mom Vicky, and Carmen to help, it all worked out for the best. Living a fast lifestyle, becoming a woman meeting a guy name Tommy, who took care of her in a time of need. Janice got back in touch with Desmond her teenage love, her life changed, not only being destroyed outside, but it broke her inside. Desmond told her what to do, and what not to do and she had no where to run to, the abuse did not stop. Janice was in this unhealthy relationship for six years, until she got fed up, and said enough was enough. She finally let him go but the only thing that saved her life was Desmond getting locked up in jail for three years. Prepare yourself on a journey, and read the process of what happened along the way. Raheme was patiently waiting for Janice. He fell in love with her the first time he met her. Janice was still in a love with Desmond. She finally gave in to Raheme and he was the perfect man for her. Will he put up with her drama and stay with his family, or will he stand up to Desmond? Desmond who is still incarcerated will be released soon.
How to create a successful company-wide digital transformation? Bring all the employees on board. The much-needed digital transformation that organizations and companies have to make often causes tension and uncertainty for many. Besides finding the latest technologies and applying them, it is equally important to streamline internal processes and move the organization to adapt to these new ways of working and thinking. Success largely depends on the willingness of all employees to participate. This book teaches how to place people first in a digital transformation process. It shows how to look at the relationship between people and technology and help everyone get on board.
Histoire de l'art de E.H. Gombrich est l'un des ouvrages sur l'art les plus célèbres et les plus populaires jamais publiés. Depuis quarante-cinq ans, il demeure une introduction inégalée à l'ensemble du sujet, des premières peintures rupestres à l'art d'aujourd'hui. Dans le monde entier, les lecteurs de tous âges et de tous milieux ont trouvé en Gombrich un véritable maître, qui allie la connaissance et la sagesse à un don unique pour communiquer directement sa profonde affection pour les oeuvres qu'il décrit. Cette Histoire de l'art doit sa popularité durable au style simple et direct de l'auteur. Son but, écrit-il, est "d'apporter un certain ordre, une certaine clarté dans l'abondance de noms propres, de dates, de styles qui compliquent quelque peu les ouvrages plus spécialisés". Grâce à son intelligence de la psychologie des arts visuels, il nous fait percevoir l'histoire de l'art comme "un enchaînement ininterrompu de traditions encore Vibrantes" qui "relie l'art de notre temps à celui de l'âge des pyramides". Le succès toujours grandissant de ce classique va se confirmer auprès des générations futures, avec cette seizième édition, révisée et présentée dans un nouveau format.
The spread of capsular civilization is a worst-case scenario that is taking shape before our very eyes, without us even being aware of it. In the face of the speed of our technology, the suburbanization of our daily lives and the ever more extreme but poignant polarization of our society, we feel obliged to return to the capsules of our vehicles, in architectural cocoons or urbanistic enclaves: malls, gated communities, amusement parks. Since September 11, the war in Iraq and the War on Terrorism, it has been almost impossible to dissociate architecture from its political and social context. Add to this the massive influence of capitalism on architecture, the disturbing demographic developments and the associated political, social and ecological catastrophes, and you get the robotic snapshot of a society dominated by fear, exclusion and simulation. De Cauter sketches a realistic and alarming account of the new world order that is an everyday concern for the architects and planners of the contemporary city as well as for its inhabitants and users.
How can you turn your customers into ambassadors for your brand? How can you map out your own network? How can you achieve maximum results with limited resources? Brand ambassadorship is the best way to predict the future growth and success of your company. Google, Tesla and Apple all use ambassadorship to ensure their continued expansion. It is a highly valuable and effective marketing channel that can be actively used by companies of all sizes to achieve the most remarkable results. Create Your Own Superfans is a clear and practical guidebook for successfully dealing with all matters related to brand ambassadors, recommendations and word-of mouth advertising. A series of concrete cases, fascinating stories and useful tips will allow you to discover just how powerful brand ambassador marketing truly is and how you can ensure that your customers and your employees talk positively about your company and recommend it to others.
'All new technology is accompanied with great expectations on the one hand and great fear on the other. Thierry Geerts reduces the digital revolution to its true proportions and shows that we control the impact of technology ourselves: technology becomes what we make of it. Few are better placed than the author to clearly define the potential, the tasks, and the responsibility that awaits each and every one of us.' - Caroline Pauwels, rector of the VUB 'After Digitalis drew up the contours of the new digital world, Homo digitalis now describes how we can appropriate it so that digitalisation will benefit humanity. But instead of trying to convince at all costs, Thierry Geerts puts things in perspective. With great expertise, he guides us through numerous groundbreaking initiatives that start-ups and companies in Europe have often developed.'- Alain Gerlache, journalist 'This book couldn't have come out at a better time. Change can be scary for many, but above all, it brings many opportunities. Thierry Geerts fantastically explains how Digitalis can be an inclusive place where social mobility and equality are self-evident. Now it's up to our entrepreneurs, policymakers, and each of us as individuals to gear up and resolutely opt for the digital future.' - Yasmien Naciri, entrepreneur and marketer 'Think about the reasons for technology. That is the challenge that Thierry Geerts takes on with gusto and enthusiasm in this fascinating book.' - Laurent Hublet, co-founder and CEO of BeCentral, the largest digitalis campus in Europe In Homo digitalis, Thierry Geerts, CEO of Google Belgium and Luxembourg, looks at the dangers and opportunities of the digital revolution. Without taboos and with an eye to the future, he offers thoughtful examples of how digitalisation affects us as people and as a society. His conclusion is clear: technology is neutral, and it's up to people to use it consciously and confidently. If we do that, digitalisation will make us happier, with more time for creativity, personal development, healthcare, and the things that really matter. Then we'll become more human and we homo sapiens will turn into homo digitalis.
Change management without clichés. Whether you are running a multinational or just running a family, change is not like a game of Monopoly, where your piece saunters sedately around the board from start to finish. Instead, it is much more like a game of Ludo, where you can have a number of pieces on the board at the same time, some of which are moving and some of which are not! This is just like in real life, because not moving is also a form of change management. With many years of worldwide experience, Yves Van Durme demonstrates how change can be much easier if you do not automatically regard it as a problem, but see it more as a question of the right mindset. In addition, you will learn more about his highly individualist views on leadership, in which the world of games is never far off. Whether you peruse the book from cover to cover or whether you just dip into it at random, by the end of your reading you will know exactly what kind of leader you are. You will also discover that change is really no more than child's play.
Every entrepreneur dreams to find a success formula to quickly go viral with his/her product or service. Carole Lamarque believes that this formula for success exists, in nature. It's called a Zoonotic: a virus that is spreading virally all over the world at lightning speed. In this book, she demonstrates with concrete examples how a zoonotic pandemic such as Covid-19 can inspire a successful viral business strategy.
"A fabulous book: insightful, useful and timely! This page-turner takes you on a journey through great psychological research, interesting stories and practical techniques. You will arrive equipped for a life of more control, more optimism and less stress." Tony Crabbe, business psychologist and author of Busy. How to Thrive in a World of Too Much.
"Technology allows us to rethink companies, organizations, how we run them and how we manage them. However, the most essential element in achieving success will not be technology, but whether we humans can adapt, cope and thrive. This inspiring book is a brilliant field guide on how to use the power of our minds to harness the power of flow and build organizations for resilience." Peter Hinssen, entrepreneur, keynote speaker and author of The Day After Tomorrow. How to Survive in Times of Radical Innovations.
Every crisis is also an opportunity. We know what we need to do to make our lives and work more brain-friendly, but somehow, we are still not putting that knowledge into practice. Covid-19 has forced us into one of the biggest experiments in resilience of all time. What if we see this crisis as an opportunity for a genuine transformation? A chance to adopt new habits that will make us stronger than ever and help us face a volatile future? In her ground-breaking new book, Elke Geraerts shows us how we can all be ready for the many challenges awaiting us in a post-covid-19 world. Her approach takes the brain as the starting point and inspires you to make brain-aware choices in work and in life. She shows how hybrid work can both increase your productivity and reduce stress, how you can chase your dreams even in times of crisis and why - in an increasingly digital world - focus is the new IQ. The old normal will never return... but perhaps that is not such a bad thing!
Everyone Can Lead addresses the essential question of leadership: how do you bring out the best in yourself and in others? Starting from the premise that a better understanding of how to lead begins with a better understanding of ourselves, the author encourages reflection and helps frame the choices and actions that will lead to better working relationships, better results, and more happiness at work. This no-nonsense, practical book is filled with examples and exercises that everyone from individual employees to CEOs can use immediately. HR managers and general management can work with these concepts and strategies to optimize the potential in their organization by focusing on personal leadership.
To ensure the well-being of the planet, we need marketing heroes on the barricades for a sustainable future. Research shows that more than 80% of consumers are looking at companies to take the lead in this transition. At the same time, it appears that less than 10% of the messages about sustainability are credible to the public. Speak up Now! helps companies seize this historic opportunity and shows how we can make the shift to a world where business success goes hand in hand with the survival of the planet.
You can't sit still. You don't like unannounced visitors. You always triple-check if the lights are out. But you also see details that no-one else notices. You're always coming up with surprising solutions. You can focus intensely for hours at a stretch. Usually without realising it, many people lie somewhere on the spectrum of a neurodivergent condition. We often tend to focus on the many downsides of neurodivergent conditions such as AD(H)D, ASD, dyslexia and OCD. This book takes a different approach by looking in depth at the special talents that go hand in hand with these conditions. Whether you already have a diagnosis or simply feel you're somewhere on the neuroatypical spectrum, one thing is certain: once you've identified your unique talents, you'll be able to make more focused choices in your life and work. You'll discover which jobs best showcase your talents, which colleagues complement your personality, and which environments and corporate cultures are right for you.
The twenty-first century began with an ecological shutdown, a climatic breakdown, a financial meltdown, and a virological lockdown. Without systemic change, twenty years from now we will be haunted more by the things we didn't do than by the things we did. That change is possible, if we can cure ourselves from our addiction to short-term investments, and turn them into long-term, planet-saving investments in nature. Saved by the Tree Frog puts forward how agriculture, politics and economy can reinforce each other. It explores the ways in which we can bring about real change, and transform into a sustainable and thriving society. Saved by the Tree Frog tells us what we can do to turn the tide, and offers an innovative insight into our fundamental dependence on nature. It is the way to a sustainable future - if only we are brave enough to take the plunge.
A board of directors can contain people from various backgrounds, gender, sexual orientation, disabilities, and still make the same mistakes as a team of only white men. Why? From a "nice to have" to a "must-have", Diversity & Inclusion is nowadays a fashionable topic. Although most leaders are convinced of its benefits, some may not yet comprehend its potential. If the focus is on including "minorities", then what should we do about personality profiles? This profile is not revealed at first glance. You need to be open to other viewpoints, resolve difficulties with patience, feel empathy for your stakeholders, allow them just to be... natural.
Will Ukraine ever be an EU member? Why don't we have a European army yet? Does crisis make the EU stronger? The European Union has great influence on the lives of its citizens. That situation can prove to be controversial. Decisions made by the EU often lead to misunderstanding and resentment. Aside from these controversies, it is clear that the Union today, is the result of a myriad of choices by policy makers throughout the years. A better understanding of these choices and of the recent history of the EU allows us to better grasp its impact, and offers insight into why certain subjects are harder to place. Why Europe? offers a historical as well as thematical insight into the development of the European Union. Drawing from six questions that put main events, key figures as well as the defining moments of the past 70 years in the foreground, this book lays out the essence of European integration.
This step-by-step marketing approach makes it ever so easy to apply content marketing concepts. Take your content marketing skills to the next level with this comprehensive handbook. Inside, you'll find everything you need to know to develop and execute a successful content marketing strategy, including identifying your target audience, creating compelling content, and distributing it effectively. Then, with case studies and real-world examples, you'll be equipped to create and distribute content that engages and converts your target audience.
Disruptive Workplaces offers a fresh perspective on facility management (FM) and the design of workplaces, adapted to the rapid changes of our times. This book presents a practical, step-by-step approach for creating a sustainable and future-proof work environment. Whether you are a facility manager, HR manager, chief happiness officer, or a member of the management team, you will find relatable international examples and gain valuable tips & tricks. With an easy-to-follow plan, the book guides you towards effective change.
Creative and hands-on approach to sustainability
Packed with practical insights
Featuring inspiring stories from national and international pioneers
How do you create a unifying future narrative for your organisation? In an era of growing awareness regarding biodiversity, climate, and new guidelines such as ESG, sustainability is transforming our society. Stefaan Vandist draws inspiration from groundbreaking examples where the intersection of science, technology, and creativity converge.
His mission? To encourage organisations to 'Provotype': construct future scenarios with softness, making them visible and tangible to elicit significant engagement. Discover how this approach stimulates impactful innovation and turn this book into your toolbox for a more sustainable and connected future.
Dès son titre, l'ouvrage annonce le tournant opéré par la modernité. Benjamin montre dans cet essai lumineux et dense que l'avènement de la photographie, puis du cinéma, n'est pas l'apparition d'une simple technique nouvelle, mais qu'il bouleverse de fond en comble le statut de l'oeuvre d'art, en lui ôtant ce que Benjamin nomme son "aura". C'est désormais la reproduction qui s'expose, mettant en valeur la possibilité pour l'oeuvre d'art de se retrouver n'importe où. Capacité à circuler qui la transforme en marchandise. Benjamin met au jour les conséquences immenses de cette révolution, bien au-delà de la sphère artistique, dans tout le champ social et politique. Avec le cinéma, c'est la technique de reproduction elle-même qui désormais produit l'oeuvre d'art. Là, c'est l'image de l'acteur qui devient marchandise, consommée par le public qui constitue son marché. La massification du public de ces oeuvres a servi les totalitarismes. D'où "l'esthétisation de la politique" encouragée par le fascisme et la "politisation de l'art" défendue par le communisme.
Entièrement conçu par Matisse à la demande de l'éditeur Tériade qui souhaitait publier un « manuscrit à peinture moderne », le livre Jazz est le fruit d'une période de grande introspection et de renouveau. Alors en convalescence, Matisse développe une technique unique de gouaches découpées, transformant ses limitations physiques en une nouvelle forme d'expression artistique. Chaque image de Jazz est une explosion de couleurs vives et de formes audacieuses. De cette grande pureté plastique émerge une monumentalité inédite : « Découper à vif dans la couleur me rappelle la taille directe des sculpteurs. Ce livre a été conçu dans cet esprit. »
Jazz est composé de 20 planches de papiers découpés, accompagnées de textes poétiques écrits par Matisse lui-même. Le thème du jazz est particulièrement accordé au caractère vif et syncopé des découpages. Les planches suivent un fil thématique que l'artiste décrit comme « les cristallisations de souvenirs de cirque, de contes populaires ou de voyages » et s'accordent grâce à une grande cohérence esthétique.
Matisse décide de rédiger lui-même le texte qu'il recopie au pinceau et à l'encre de Chine. « J'ai rempli, dit-il, les pages séparant mes planches de couleurs par des choses sans importance - qu'on lira ou qu'on ne lira pas - mais qu'on verra et c'est tout ce que je désire. ». Loin d'être sans importance, ces notes de travail offrent un aperçu exceptionnel de l'écriture, de l'esprit et des émotions de Matisse dans son art. En cherchant une harmonie visuelle globale, il trouve avec l'écriture manuscrite et les papiers découpés un accord dans la simplicité, l'arabesque et le caractère manuel.
Avec Jazz, Matisse réinvente la manière dont les images et les mots peuvent interagir, créant une expérience visuelle et littéraire immersive et un chef d'oeuvre du livre d'artiste et de l'art moderne. Le livre devint ainsi une oeuvre d'art en soi, capable de capturer l'essence de la créativité et de l'innovation de l'un des plus grands artistes du XXe siècle.
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Il ne me reste donc qu'à rapporter des remarques, des notes prises au cours de mon existence de peintre. Je demande pour elles, à ceux qui auront la patience de les lire, l'indulgence que l'on accorde en général aux écrits des peintres.
Le caractère d'un visage dessiné ne dépend pas de ses diverses proportions mais d'une lumière spirituelle qu'il reflète. Si bien que deux dessins du même visage peuvent représenter le même caractère bien que les proportions des visages de ces deux dessins soient différentes. Dans un figuier aucune feuille n'est pareille à une autre ; elles sont toutes différentes de formes ; cependant chacune crie : figuier.
Si j'ai confiance en ma main qui dessine, c'est que pendant que je l'habituais à me servir, je me suis efforcé à ne jamais lui laisser prendre le pas sur mon sentiment. Je sens très bien, lorsqu'elle paraphrase, s'il y a désaccord entre nous deux : entre elle et le je ne sais quoi en moi qui paraît lui être soumis. La main n'est que le prolongement de la sensibilité et de l'intelligence ; Plus elle est souple, plus elle est obéissante. Il ne faut pas que la servante devienne maîtresse.
En 1981, François Truffaut, l'ancien fougueux critique de cinéma, livre ses secrets de cinéma et fait l'autocritique de ses propres films. En s'appuyant sur des scènes et des anecdotes de tournage, ce dernier revisite, avec émotion et franchise, sa carrière des Mistons (1957) à La Femme d'à côté (1981). Des échanges précieux dans lesquels il se remémore la genèse des films, révèle leurs secrets de fabrication et n'hésite pas à juger avec sévérité certains de ses partis pris de mise en scène. Ces entretiens richement illustrés dessinent en filigrane le portrait d'un immense artiste. Plus qu'une leçon de cinéma, ils livrent une réponse à la question fondamentale : qu'est-ce que le cinéma ?
